Archive for Business Idea
The YikeBike: Someone should call them now and become the distributor here in Israel
Posted by: | CommentsWith the high cost of gas in Israel and the severe lack of parking, this product would be a hit in Israel and someone should contact them today and become the distributor here in Israel of this amazing electric bike.
What is the YikeBike? Below is from their website:
YikeBike is a statement about using smart technology to solve the problems of our increasingly congested, polluted, stressful cities. It is the first commercial expression of the mini-farthing concept, created up by a bunch of successful entrepreneurs, engineers and dreamers. We sat down to try and answer:
- What is the simplest way to get from A to B with the aid of a machine?
- What is the smallest wheel you can have to get a stable, safe, comfortable ride?
- Can you make something small enough to be able to go with you anywhere in a city?
- Wonder if we could make a unicycle dramatically easier to ride and fold?
We were intrigued by creating something that could dramatically change urban transport, enabling city dwellers a fast, safe and easy way to navigate their environment.
The result was the mini-farthing concept and its first expression, the YikeBike. It employs state-of-the-art technology, engineering and industrial design to create a new class of personal transport.
Watch this video below and then call the company and ask how you can distribute it here in Israel.
Business Idea – Mini Offices for on your mirpeset or in your Garden
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One thing people are always looking for is more room. Currently my home office is a converted machsan built into our apartment, but it is not always the most private and with 5 kids we could probably convert it into a nice guest room. But what to do? So I was surfing the net and I came across these two companies that have a great solution, but they do not operate in Israel. I believe it is a great opportunity for an entrepreneur here in Israel and would probably do very well with it.
Create mini-offices that can sit in your garden or on a large mirpeset (porch). Take a look at these links below and you will see what I mean.
http://www.gardenlodges.co.uk/
When you do open up this business ( and you may be able to cut a deal with one or both of these companies to ship the product and you can put it together here) please contact me as I may be your first client. Wife permitting of course!
Shekel and diming your customers in Israel
Posted by: | CommentsDo you shekel and dime your customers? Do you charge them for every little thing? Do you think your customers appreciate it? What if you did the opposite, give more for less. Show them that you care about their money. Then do you think it would make a difference?
One sushi place I know actually charges you less if you bring them your own tray. Now I don’t know how many people actually bring in their own trays or containers, but the fact that they offer that shows me that they care about my money.
Another take-out place has an item on their menu that if you want to order it for takeout they charge you a higher price because they want to make sure they have it in stock for sit-down customers. If it is such a popular item, why not have more? If I’m calling you as a customer, am I less important because I enjoy your food more at home?
How can you improve your offers? How can you go out of your way to stand-out from the crowd? What if you offered FREE delivery when everyone else charges? What if you through in a free item from your menu in the order or a bag of cookies with a note that said “Thank you for being our customer”? The cookies may cost you a couple of shekels, but the PR and Goodwill is Priceless.
Try it and let us know how it worked for you.
The Israeli kid candy entrepreneurs are back in Ramat Bet Shemesh
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I am very impressed! A couple of weeks ago we highlighted on this blog a post about these two young brothers who were selling candy on Nachal Dolev in Ramat Bet Shemesh right outside my offices. You can see that post here. Well yesterday they were back! Or at least one of the brothers. The other was probably working another corner spreading distribution.
As you can see from this exclusive photo not only have they fixed there presentation by adding more candy and keeping them in a nice container as opposed to spread out on the stools, but the quality of the candy and the prices hasgone up as well. This time I bought 5 of the candy necklaces at 1nis a piece. This is pure entreprenurism at its best. They tested the market with a product without investing in huge inventory, they saw that there was a market need. So they reinvested the product in more and better stock and are now testing it in multiple locations (according to my theory of where the other brother is). If they keep this up, by the time he is Bar-Mitzva he will be the most successful candy company in Israel (or at least on Nachal Dolev)!
Business Idea: Launch K-cups of Israeli Coffee, perfect for in Israel and Over Seas
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One of the best buys I have made on my business trips to the states is the Keurig Coffee maker. I must say it was a great spend and works great here in Israel. I love making myself a fresh cup of coffee every morning and I never get tired of all the different flavors, types, and brands of K-Cups that work with this machine. In fact, 90% of the K-cups out there are Kosher! Even the flavored ones! But today, sadly, I find myself running out of stock and so I posted on a local email list asking if anyone knows where I can buy these k-cups in Israel. So the responses I got were all the same; "Don't know anywhere, but PLEASE let me know if you kind a place!".
So it seems that there is a need/want/desire for this product here in Israel which got me thinking of a new business opportunity for the coffee lover entrepreneur. Why not manufactur k-cups here in Israel? You can even become the sole distributor offering the machines for free with a monthly subscription to coffee! Not only that, but it has been said many times, and to be honest I find it to be true, that many Israeli coffee's are much better then StarBucks! So make a deal with Aroma, and other Coffe companies and cafe's in Israel and start selling! The best thing is that you can even sell them in the States as there are tens of thousands of Israeli's and Zionists who would love Israeli coffee! So please, go out and do it and make sure that I am your first customer!
Have you ever started a business because of just a cool business name?
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I came up with a great name which is perfect for a business in Jerusalem or the Old City. I came up with the name and have wanted to open up such a business for the last 10 years, but as you know from my previous posts I have decided to share some of my ideas since a) I can't do them all and b) because I wanted people to perhaps take these ideas and be successful in Israel since every new business in Israel is a chance to bring parnosa to more people.
So todays idea is to launch a big, beautiful candy and nosh store! Ok, not so new? Not so exciting? True, but when you hear the name you will understand why.
The name?
The Bais HaBig Nosh
I figured you can open the first Bais HaBig Nosh and then the second and of course the most anticipated 3rd Bais HaBigNosh! Can you imagine the marketing you can do? The T-shirts you can sell?
I went to Israel and visited the Bais HaBigNosh! It will become the must go to junk store in Israel. Again, when I have the time, I will probably open it up. But one of my readers is welcomed to do it before me, just save me a T-shirt!
Business Idea: Open up a Shared Artist Gallery
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There is no lack of artists living in Israel and trying to sell their wares, but most of them can not afford to operate their own shop or may not even have the inventory to stock their own gallery. So this is where my idea comes in and again this is something I would love to do if I had the time. I also like this idea because besides creating jobs for a few people directly, you can also help support many of Israel's own artists. And it doesn't have to be just art. Anything that is made by Israelis including jewelry, judaica, clothing etc…
Lets get into more specifics. Someone should rent out a large store space in Jerusalem (or anywhere where a lot of tourists come through) and then you offer small amounts of space to each artist to show there works. This could mean a section of wall to show paintings or shelves in the store that can be rented out per shelf. This has huge benefits for everyone involved.
The Gallery owner can charge 500 NIS per month plus 15% of sales. If he can find 100 artists this can lead to a very nice living for the gallery owner. For the tourist that comes in, he/she can find hundreds of unique products made in Israel and support local artists.
And what does the artist get for his money?
- Shelf or wall space to show and sell his products in an area visited by a lot of tourists
- He gets a Jerusalam address and phone number that he can give out to clients and a real person that will collect his mail and answer the phones
- He gets use of a fax machine
- Once a year he can have the gallery to use for a complete show of his products
- His products will show up for sale
- His products will show up in the galleries website and he can even have his own web page
- He doesn't have to handle rapping and shipping of products
- Joins in with tens of other artists for shared marketing expenses of both the gallery and the website
All in all it is a win/win for everyone involved. It could be that some galleries work this way as I am not too familiar with the seen, but I believe there is still room for a 2.0 version that can succeed.
The BrainStorm Room ~ A place for Israeli companies to… well…. brainstorm
Posted by: | CommentsHere is an idea that I would love to do, but then again I have tens of ideas I would love to do (and hundreds that I wouldn’t do), but there is no way I could do them all. This one could be a lot of fun and be very profitable.
Every company can benefit from taking it’s employees or executives off site in order to brainstorm properly. Sometimes you just need to get away from the office and put yourself in a relaxing yet stimulating environment.
The idea is to have a location where companies can come and brainstorm ideas.
The space would be filled with Nintendo Wii’s, Marshmellow Guns, candy, interesting fruit drinks, music, toys, games, and anything else that could get your brainwaves going. The walls will be colored in Purple, green, yellow, orange and other such colors. There will be funky furniture and pictures on the walls. Basically a great place to hang out and brainstorm new and creative ideas. Not only would this be a fun business to opperate, but it potentially can be very lucrative.
There are many profit centers. You can rent out the space per\hour and per/person. You can offer catering service for any and all meals or coffee and cake service. You can bring in expert brainstormers to help with the ideas as well as offer entertainers such as jugglers or magicians to help get the juices flowing. I don’t know if there is such a place in Israel yet, but if not then there should be. With thousands of businessnes and non-profits (they also need to brainstorm) as well as government offices, there is tons of potential clients. So if any of you read this post and decide to do it let me know and don’t forget to book my company for one of the first days!
I want my custard doughnut filled with cream!
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Every sufganiot maker in Israel missed their chance this year to really stick out from the crowd. Sure their were smaller donuts and some cool flavors, but what is the one thing everyone wants that you can never get enough of? The filling! And I'm not talking about the Jelly filling, I'm talking about the vanilla custard filling or the chocolate cream or especially the caramel cream! I want someone to make a doughnut that is 80% filling and only 20% dough! Yes, I will pay more! It beats needing to eat 4 of them to get the desired effect! So start preparing for next year and make the worlds best doughnuts and perhaps make a few shekels in the process as well! I will place my order now!
