Archive for Business Idea
The YikeBike: Someone should call them now and become the distributor here in Israel
Posted by: | CommentsWith the high cost of gas in Israel and the severe lack of parking, this product would be a hit in Israel and someone should contact them today and become the distributor here in Israel of this amazing electric bike.
What is the YikeBike? Below is from their website:
YikeBike is a statement about using smart technology to solve the problems of our increasingly congested, polluted, stressful cities. It is the first commercial expression of the mini-farthing concept, created up by a bunch of successful entrepreneurs, engineers and dreamers. We sat down to try and answer:
- What is the simplest way to get from A to B with the aid of a machine?
- What is the smallest wheel you can have to get a stable, safe, comfortable ride?
- Can you make something small enough to be able to go with you anywhere in a city?
- Wonder if we could make a unicycle dramatically easier to ride and fold?
We were intrigued by creating something that could dramatically change urban transport, enabling city dwellers a fast, safe and easy way to navigate their environment.
The result was the mini-farthing concept and its first expression, the YikeBike. It employs state-of-the-art technology, engineering and industrial design to create a new class of personal transport.
Watch this video below and then call the company and ask how you can distribute it here in Israel.
Need some extra cash to pay the bills? Why not sell the rights to name your baby?
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Ok, you are about to have your 7th child and your down on your luck and can use some extra cash. Why not auction of the right to name your baby on eBay?
Well that is exactly what one women from Arkansas has decided to do to help get her out of her economic nightmare.
YOU CAN READ THE STORY HERE ON FOX
YOU CAN SEE THE AUCTION HERE ON eBay
As of this post the auction still has almost 4 days to go, has 59 bids and is holding at $1325.00.
This reminds me a bit about when my son Yitzy was born two years ago and his Bris was going to be on the Shabbos in between Tanis Esther and Purim and so I sent a baby naming contest email out to the emsil lists as a pure Purim Joke and to announce the birth. I got a lot of responses. Everything from how can you do such a thing to people begging me to name the baby after a relative that died and has no one named after them. It was so successful that I did it again for my 5th child who was born on Tu’B’shvat. Both times I thought it was pretty funny and yet both times my wife didn’t seem to agree. Below is the email I sent out for my latest child who we named Emuna.
Dear Friends,
With tremendous Hodah and love to Hashem we are happy to announce the birth
of a baby girl this past Monday on Tu B’Shvat!
We will be naming the baby B”H this Shabbos morning at KSY and hosting a
kiddush at our home at Nachal Katlav 12/1 starting at about 10:30am. Please
come and say Mazal Tov!
Our last baby was almost 2 years ago a week before Purim and for those that
remembered we had a baby naming contest! This year you can vote for one of
the ones below and we will tally up the vote before Shabbos.
Let us know which you think is the best name!
- 2B or Tooby
- Ananas Mish Mish (my Mothers favorite)
- Tuti
- Tamar D’vash
- Buxerina
- Ilana
- Tzippy
- Orangina
- Rimony
- Raisinal
- Qoofy
Personally I think naming a child should be a very serious undertaking and while I would never sell the rights to name one of my kids, after reading this womans story I can see how it would make sense.
The Puzzle Model: Piecing together as a business model
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- Image via Wikipedia
Just read another great post by Seth Godin called “How to be a Packager“. In it Seth starts out by talking about putting a book together and being the one that manages the flow. Everything from putting the authors together to designing the cover to selling the book. Kind of like a wedding planner for books.
“A book packager is like a movie producer, but for books. You invent an idea, find the content and the authors, find the publisher and manage the process. Book packagers make almanacs, illustrated books, series books for kids and the goofy one-off books you find at the cash register. I did everything from a line of almanacs to a book on spot and stain removal. It was terrific fun, and in a good year, a fine business. Along the way, I worked with just about every major publisher and created more than a hundred books. I packaged (with various levels of success) video games, college professors, Julia Robert’s astrologer, an award-winning children’s novelist, the Weekly World News, Kinko’s and (almost) Craftsmen Tools.”
He then goes on to talk about using this model but for other ventures. The truth is this is not a new model and as I said on top it’s sort of like being a wedding planner. There are many industries and businesses that are built on being what Seth call a “Packager”.
Now while Seth is talking about taking perhaps existing products and or content and packaging them together, I would like to spend a couple of minutes talking about “Packages” that save time and the value they bring.
This is probably best noticed with consultants. Consultants have the experience and the knowledge to direct and guide you to the solution you are looking for. While it is possible to find the information on your own, a consultant can save you tens or even hundreds of hours. You just need to ask yourself how much is your time worth.
Another similar deal is a web design firm. Where as I am a big advocate of using FREE website designers, this is mostly for informational type of websites, easy E-commerce sites or for when you are just getting started. But if you are looking for a more advanced type of website, a web design firm will create a whole package for you including hosting, paypal integration, blog software, forms, design, etc.
The point is even though you can do something yourself with enough time, is it really something you should do? Again, it depends on how much you value your time.
Another thing to think about is how can you create a new business by saving time for people whose time is valuable. Think out of the box. The same with being a packager. What can you package together that will bring value and save time for those that need what ever it is your selling? There is plenty of opportunity out there and the article by Seth Godin is a good way to inspire you and get you started.
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Ben Gurion Airport Arrivals hall is missing out on a tremendous opportunity
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Today, my cousin Yishai and his family made aliyah and I and a whole bunch of family went Ben Gurion Airport to welcome them home.
Don’t ask, but to make a long story short we waited almost two hours before they came out and there was absolutely nothing to do. Sure there is a very nice cafe and my Mom did buy me an ice coffee (thanks Mom!), but I wasn’t all that hungry. Now because I knew I would be waiting I brought with me a book so that was ok, but other then a few small stores (50% of them cell phone shops) there is nothing to do there.
But before we get to “things to do” they are missing out on a huge advertising opportunity. Thousands of people a day are waiting for people to come out through the doors and they are constantly looking at the huge boards with the times of arrival. But there is space on both sides for a super large screen that can be used for entertainment and advertising opportunities. They could show videos of user generated Israeli talent or even just videos of places to visit in Israel. Even national news would be good, but there is nothing. Granted there could not be any sound, but videos even without sound could be highly entertaining. Just ask Charlie Chan.
Now it also would make sense to have some sort of internet access or even computers there as well as a mini arcade or entertainment center. Something that you can do while your waiting for your loved ones to come out. Even some stores with rotating products would be welcomed and not the same old flowers books and balloons. Just my 2 agurot.
Business Idea – Mini Offices for on your mirpeset or in your Garden
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One thing people are always looking for is more room. Currently my home office is a converted machsan built into our apartment, but it is not always the most private and with 5 kids we could probably convert it into a nice guest room. But what to do? So I was surfing the net and I came across these two companies that have a great solution, but they do not operate in Israel. I believe it is a great opportunity for an entrepreneur here in Israel and would probably do very well with it.
Create mini-offices that can sit in your garden or on a large mirpeset (porch). Take a look at these links below and you will see what I mean.
http://www.gardenlodges.co.uk/
When you do open up this business ( and you may be able to cut a deal with one or both of these companies to ship the product and you can put it together here) please contact me as I may be your first client. Wife permitting of course!
The Israeli kid candy entrepreneurs are back in Ramat Bet Shemesh
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I am very impressed! A couple of weeks ago we highlighted on this blog a post about these two young brothers who were selling candy on Nachal Dolev in Ramat Bet Shemesh right outside my offices. You can see that post here. Well yesterday they were back! Or at least one of the brothers. The other was probably working another corner spreading distribution.
As you can see from this exclusive photo not only have they fixed there presentation by adding more candy and keeping them in a nice container as opposed to spread out on the stools, but the quality of the candy and the prices hasgone up as well. This time I bought 5 of the candy necklaces at 1nis a piece. This is pure entreprenurism at its best. They tested the market with a product without investing in huge inventory, they saw that there was a market need. So they reinvested the product in more and better stock and are now testing it in multiple locations (according to my theory of where the other brother is). If they keep this up, by the time he is Bar-Mitzva he will be the most successful candy company in Israel (or at least on Nachal Dolev)!
Business Idea: Launch K-cups of Israeli Coffee, perfect for in Israel and Over Seas
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One of the best buys I have made on my business trips to the states is the Keurig Coffee maker. I must say it was a great spend and works great here in Israel. I love making myself a fresh cup of coffee every morning and I never get tired of all the different flavors, types, and brands of K-Cups that work with this machine. In fact, 90% of the K-cups out there are Kosher! Even the flavored ones! But today, sadly, I find myself running out of stock and so I posted on a local email list asking if anyone knows where I can buy these k-cups in Israel. So the responses I got were all the same; "Don't know anywhere, but PLEASE let me know if you kind a place!".
So it seems that there is a need/want/desire for this product here in Israel which got me thinking of a new business opportunity for the coffee lover entrepreneur. Why not manufactur k-cups here in Israel? You can even become the sole distributor offering the machines for free with a monthly subscription to coffee! Not only that, but it has been said many times, and to be honest I find it to be true, that many Israeli coffee's are much better then StarBucks! So make a deal with Aroma, and other Coffe companies and cafe's in Israel and start selling! The best thing is that you can even sell them in the States as there are tens of thousands of Israeli's and Zionists who would love Israeli coffee! So please, go out and do it and make sure that I am your first customer!
Have you ever started a business because of just a cool business name?
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I came up with a great name which is perfect for a business in Jerusalem or the Old City. I came up with the name and have wanted to open up such a business for the last 10 years, but as you know from my previous posts I have decided to share some of my ideas since a) I can't do them all and b) because I wanted people to perhaps take these ideas and be successful in Israel since every new business in Israel is a chance to bring parnosa to more people.
So todays idea is to launch a big, beautiful candy and nosh store! Ok, not so new? Not so exciting? True, but when you hear the name you will understand why.
The name?
The Bais HaBig Nosh
I figured you can open the first Bais HaBig Nosh and then the second and of course the most anticipated 3rd Bais HaBigNosh! Can you imagine the marketing you can do? The T-shirts you can sell?
I went to Israel and visited the Bais HaBigNosh! It will become the must go to junk store in Israel. Again, when I have the time, I will probably open it up. But one of my readers is welcomed to do it before me, just save me a T-shirt!
Business Idea: Open up a Shared Artist Gallery
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There is no lack of artists living in Israel and trying to sell their wares, but most of them can not afford to operate their own shop or may not even have the inventory to stock their own gallery. So this is where my idea comes in and again this is something I would love to do if I had the time. I also like this idea because besides creating jobs for a few people directly, you can also help support many of Israel's own artists. And it doesn't have to be just art. Anything that is made by Israelis including jewelry, judaica, clothing etc…
Lets get into more specifics. Someone should rent out a large store space in Jerusalem (or anywhere where a lot of tourists come through) and then you offer small amounts of space to each artist to show there works. This could mean a section of wall to show paintings or shelves in the store that can be rented out per shelf. This has huge benefits for everyone involved.
The Gallery owner can charge 500 NIS per month plus 15% of sales. If he can find 100 artists this can lead to a very nice living for the gallery owner. For the tourist that comes in, he/she can find hundreds of unique products made in Israel and support local artists.
And what does the artist get for his money?
- Shelf or wall space to show and sell his products in an area visited by a lot of tourists
- He gets a Jerusalam address and phone number that he can give out to clients and a real person that will collect his mail and answer the phones
- He gets use of a fax machine
- Once a year he can have the gallery to use for a complete show of his products
- His products will show up for sale
- His products will show up in the galleries website and he can even have his own web page
- He doesn't have to handle rapping and shipping of products
- Joins in with tens of other artists for shared marketing expenses of both the gallery and the website
All in all it is a win/win for everyone involved. It could be that some galleries work this way as I am not too familiar with the seen, but I believe there is still room for a 2.0 version that can succeed.
